Invest in Your Denim: Discover the Eco-Friendly Way to Keep Jeans Perfect With The Laundress Denim Wash

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We feature denim pieces from low-, mid-, and high-end brands, but no matter the price tag, we know that all denim is an investment. Denim is a tough and durable fabric, and it can and is meant to be worn again and again and again.

The Laundress, an “eco-chic line of specialty detergent and fabric care,” fully understands this about denim. Thus, they created this unique product:

Meet your jeans' new best friend: The Laundress Denim Wash – Where care meets styleMeet your jeans’ new best friend: The Laundress Denim Wash – Where care meets style

This denim wash is a blend of detergent and fabric softener, which was specially created to clean and soften denim for that “perfect, worn-in feeling.”

All The Laundress products are non-toxic, biodegradable, and allergen-free. They were all tested on and by Gwen Whiting and Lindsey Wieber Boyd (co-founders of The Laundress) and not on animals.

The Laundress products contain all the good cleaning stuff like plant-based and soy-based ingredients, enzymes, and a blend of essential oils, and none of the bad stuff like VOC, phosphate, phthalate, and unnecessary dyes.

Bringing life back to your beloved denim, one wash at a time with The LaundressBringing life back to your beloved denim, one wash at a time with The Laundress

This denim wash is a special blend that helps retain the original color of denim while cleaning and softening it simultaneously. You can get approximately 32 hand washes, 16 HE regular cycles, and eight regular washes per 16-ounce bottle of The Laundress Denim Wash.

Whether you spend $10 or $100 or $1,000 on denim, it pays to take good care of them. All denim lovers know that nothing beats the feeling of a brand new pair of jeans … except the feeling of being able to still wear them 5, 10, or even 15 years later.